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The Best Betting Sites in the UK – Top Bookmakers for British Punters

Welcome to bestbettingsites.com, the top site for choosing your bookie! If you are looking for the best betting sites in the UK, then this is the place to be. You will find the top 10 bookmakers, best bonuses, detailed reviews and much more.

Betting Expert & Author: Luke Andrews
I’m Luke Andrews and on this site I’ve reviewed the best online sportsbooks in the business. I have over 20 years of industry experience, including as an odds compiler, so I know exactly what it takes to win!!
The UK’s TOP 10 Betting Sites
Betting Site Rating Highlight Bonus Offer Secure Link Terms and Conditions
888sport 5.0/5 High Odds for Football Betting Get £30 When You Bet £10 Claim Your Bonus! Full T&Cs Apply! Under the terms of this Promotion, eligible members will receive £30 in free bets at the Site. In order to receive the welcome offer, members must first place a qualifying bet. A qualifying bet is a ‘real money’ stake of at least £10 with odds of 1/2 (1.5) or greater. Bets that are ‘Cashed Out’ do not qualify. First qualifying bet must be placed within 30 days of registration. Please gamble responsibly. 18+
Casumo 4.9/5 Top Initial Welcome Bonus Get £10 When You Bet £10 Claim Your Bonus! Full T&Cs Apply! *18+. New UK customers only. Min bet £10 to receive £10 Free Bet (placed and settled 35 days from registration). Min odds of 3/5. Free Bet credited at qualifying bet settlement and placed within 35 days. Please gamble responsibly, www.begambleaware.org
10bet 4.8/5 Fast Payments 100% up to £50 Welcome Bonus Claim Your Bonus! Full T&Cs Apply! New Customers only; Min. deposit £15 (no Skrill/Neteller); Bonus amount is 100% of deposit up to £50; Offer can be claimed once per household; Wager the qualifying deposit and bonus amount 8x within 30 days to convert bonus winnings into real money; Wagers must be on min. odds of 4/5 on singles or acca bets with min. odds of 2/5 per selection to qualify; Max. stake contribution to wagering requirement is the value of your bonus; Certain bet types are excluded; See full terms; Terms apply; 18
Marathonbet 4.8/5 Best-Rated New Bookie Get £20 When Depositing £20 Claim Your Bonus! Full T&Cs Apply! New Customer Offer - Open to new accounts only. Deposit £20 and turnover your deposit five (5) times on the Sportsbook - trebles and accumulators (with three or more selections only), minimum odds each selection 1/2 (1.50) - and you’ll receive a £20 Free Bet. Additional deposits may be required in order to fulfil the turnover conditions, which must be met within 90 days of depositing. Bets placed using Free Bets or Bonus funds, or bets that have been Cashed Out or Edited, do not count towards turnover requirements. The Free Bet will expire seven days after being credited and can only be placed as a win only single bet on the Sportsbook. Free Bet stake not included in returns.
Betway 4.7/5 Top UK Betting Site Up to £10 In Free Bets Claim Your Bonus! Full T&Cs Apply! *New customers only. Min Deposit: £10. First deposit matched up to £10. 1 x wagering at odds of 1.75+ to unlock Free Bet. Debit Card & PayPal deposits only. This offer is valid for 7 days from your new account being registered.
EnergyBet 4.7/5 Fast Payments Get £10 When You Bet £10 Claim Your Bonus! Full T&Cs Apply! 18+. The UK only. Available for new players who have registered at EnergyBet after 31.08.2020 and valid only for their first qualifying Sportsbook bet. Cash stakes only. Min. £10 deposit required. Min. total odds of 3/4. Min. odds for each selection 1/4. Bonus amount £10. Bonus funds to be wagered 1x on odds of 4/5 or higher. Bets placed for both sides, with the same outcome and for the same event, will be disqualified. Virtual Sports bets do not qualify. Cashed out bets do not qualify. Other T&Cs apply. BeGambleAware.org. Please bet responsibly.
bet365 4.7/5 Best Market Selection Up to £100 In Bet Credits Visit Site! Full T&Cs Apply! Open Account Offer. Up to £100 in Bet Credits for new customers at bet365. Min deposit £5. Bet Credits available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply.
MansionBet 4.6/5 Top Live Sportsbook Get £20 When You Bet £10 Claim Your Bonus! Full T&Cs Apply! New customers only, min deposit and bet £10 (£20 if E/W bet) from UK Debit card only. Paypal not accepted. Min odds evens (1/5 per multi selection). 2 x £10 Free Bets valid for 7 days, stake not returned, no cash out
STS 4.5/5 Great Football Markets 50% up to £40 On First Bet Claim Your Bonus! Full T&Cs Apply! 18+. New depositing players on STSbet.co.uk only. Promotion from 11/02/2020 until further notice. First deposit min £10. Qualifying bet: min. £10 accumulator bet with at least two selections with min odds of 1/2 (1.50) per selection. Bonus: 50% of the amount of the first bet. Max. bonus £40. Min. 6x wagering with bonus on min odds of 1/2 (1.50) before withdrawal. Deposit method restrictions. Bonus valid for 7 days. BeGambleAware.org.
BetVictor 4.4/5 Best for Skrill Payments Get £30 When You Bet £5 Claim Your Bonus! Full T&Cs Apply! 18+. New Customers Only. Deposit via Debit card only and bet £5 @ odds 2.0+ within 7 days of registering; Cashed out bets excluded. Get 2x £10 free bets, valid for set types (1 @ odds 2.0+ or greater) & a £20 casino bonus, wagered 40x to withdraw; Bonuses expire in 7 days; Geographical restrictions apply. Please Gamble Responsibly.

List of the Best Online Bookmakers in the UK

  • 888sport ✪ Best Online Betting Site for 2021
  • Casumo ✪ Top for Football Odds
  • 10bet ✪ Best Debit Card Betting Site
  • Marathonbet ✪ Best New Betting Site for 2021
  • MansionBet ✪ Best Live Betting Site
  • Betway ✪ Best Welcome Offer
  • EnergyBet ✪ Top for Golf Betting
  • bet365 ✪ Best Market Selection
  • STS ✪ Best Pay-Out Levels
  • BetVictor ✪ Best Skrill Betting Site

In-Depth Comparison of the Top Online Betting Sites

Betting Site Bookmaker Rating Payout Rate Sports
5.0 94.23% 32
4.9 92.92% 30
4.8 95.35% 26
4.8 92.55% 28
4.8 93.75% 32
4.7 94.75% 32
4.7 94.25% 42
4.6 92.17% 43
4.5 93.45% 28
4.4 93.46% 30
All betting sites listed above were tested and approved by Chief Editor Luke Andrews. The ranking is based on UKGC legal betting site requirements and was last updated October 2021.

When it comes to choosing sports betting sites there are certainly a plethora of options to pick from. As a result, our team of experts have come together to help you. We have used our stringent process to research, review and rate the best online betting sites in order to give you our top 10 list.

Our Top 10 Betting Sites List by Category:
🏆 Best Betting Site 888sport
🎁 Best Betting Bonus bet365
⭐ Newest Betting Site Marathonbet
⚽ Top Football Betting Site Casumo
💳 Best PayPal Betting Site Grosvenor
🔎 Ultimate Market Selection Betway
📺 Best Live Betting Site MansionBet
🏦 Great Payment Options 10bet
📊 Top Payout Levels STS
📱 Best Mobile Betting Site EnergyBet

How did we create this ranking? It was a process using thousands of hours, which resulted in all UK betting sites being reviewed individually. Currently, there are over 43 bookies on our list for 2021. Each one was assessed pertaining to certain criteria. In the following paragraphs, we will divulge more as to what this entails.

Comparing All Safe Betting Websites in the UK

Here at bestbettingsites.com we strive to provide you only the safest bookmakers to play with. This means you can have a punt without being worried that you will fall into a scam. We ensure that all betting operators adhere to licensing and data protection requirements before listing them here. We regularly update our reviews and ranking pages and are always on the lookout for breaking news in the UK sports betting industry. You can see some of our latest posts in the section below.

The Top Ten Criteria for Ranking The UK’s Best Betting Sites

In total, we’ve split the reviews into ten different categories. Firstly, this ensures that all aspects of a betting site’s product are acutely reviewed and given the attention they deserve. Secondly, it makes for a good comparison tool between different sportsbooks in a given area. With that in mind, below you’ll find an overview and comparison of them all.

Things such as how high the competitive odds are and betting markets are integral to the user, along with in-play betting and live-streaming. The mobile app and range of promotions will be significant for many punters. Payment options, support and security, and a bonus points section rounds off our criteria. Whenever we assess new betting sites these unique features are how we set them apart.

Sports Markets – What Can You Bet on Online?

Wide and varied sport betting markets are essential. The number available, how many leagues per sport and the different betting options are all integral to your enjoyment of the top betting sites. Below, you can take a look at the the most popular sports available online in the UK:


Football is the sport of the UK. Everyone has a team they back and it is the most popular way to bet on sports in Great Britain. As result there are numerous football betting sites to choose from. It is important that they offer a wide selection of leagues, not just the top ones.


Another fan favourite for sports bets in the UK is golf. It’s the oldest sport in the world so it makes sense that so many will want to have a punt on it. We put together the list of best golf bookies, and we’re sure you’ll hit a hole in one with them.

Horse Racing

From the Grand National to the Cheltenham Festival there is year-round coverage of horse racing at the top bookies. There are numerous events and place bets which we cover in our review of horse racing betting sites, and you’ll never lack for choice.


Watching the dogs has long been a pastime of the British betting scene. There have been some great names in the past, Mick the Miller our favourite, find the best in our review of online greyhounds betting sites does him justice.

Formula 1

Since the times of Nigel Mansell, British fans have loved the Formula 1. Unlike many other sports there is a limited season in which events take place. Even so, get the best by playing with our list of Formula 1 online bookmakers, somthing that1 makes the process a smooth and simple one.


Hit the ball for six and get playing on the cricket. The Ashes, County Championship, T-20 and more are available. The best cricket betting sites cater for all of your needs. There is a great selection for UK customers to choose from.


Rugby is one of the top sports in the UK, particularly in England. As a result, our list of top rugby betting sites is something you have to read in order to improve the user experience in order and know who to choose when playing.


Another sport that UK fans love is snooker. With a packed Crucible comes the need to have punt. Who will win, how many frames and much more to betting features to use. Our review of snooker betting sites shows the quality of sites on offer and demonstrates why it’s so popular.

When we look at any betting sites UK-wide, we usually start with the markets on the sportsbook. First, we check the number of sports available to place a bet on. But is this enough?

We also want to see quality in the markets offered. It’s no use just having a ‘win/loss’ bet available. It’s important that there are numerous different bet types, and for some matches or events, the top bet sites offer over 100 markets.

In many cases, which bookie constitutes the best in a specific area is subjective and dependent on the needs of an individual punter. Many people prefer certain sports so it is hard to pick a definitive number one. Even so, our team has used various methods and feedback for the UK market. Below you can find the top three sports for betting for 2021:

Sport: Football League: Premier LeagueFootball Betting The most popular sport to bet on in the UK Visit Site!
Sport: Horse Racing Event: Grand National Horse Racing BettingHorse racing is an intrinsic part of UK sports betting culture Visit Site!
Sport: Golf Events: MajorsGolf Betting With majors throughout the year, there’s lots to choose from. Visit Site!

Welcome Bonus – The Sports Betting Sites Best Offers

Bonus Category Betting Site
🥇 Top Betting Bonus bet365.com
🥈 Best UK Bonus betway.com
🥉 Best New Offer betiton.com
◻️ Top Cashback bwin.com
◻️ Best Value Bonus casumo.com
◻️ #1 Deposit Match mansionbet.com
◻️ Enhanced Odds grosvenorcasinos.com
◻️ Great Promotions 888sport.com
◻️ #1 Accumulator Bonus karamba.com

When signing up to top betting sites, the first thing many punters will see is the welcome offers or bonus bet. As a result, it is one of the most important factors when assessing bet sites. Generally, there are terms and conditions that need to be adhered to. In our pages dedicated to the best betting bonuses in the UK, we demonstrate some of the key factors to look out for, a summary of which you can find below:

Many players enjoy getting a welcome bonus and bet offers, as straight away you get some sort of additional jump to your balance. They often come in the form of free bets, deposit matches, enhanced odds, or other various types of betting offers. Sometimes the bookies offer an ongoing promotion, and this is very important in assessing the overall product of online betting sites.

As a result of all the different types of betting bonuses and offers, it can be a bit confusing trying to work out what it all means. Naturally, you have to consider which bonus will suit your needs best – don’t just go for the big numbers, you need to asses your bet requirement. Even so, there are always some telling factors that allow you to make a quick assessment as to whether the best betting sites UK bonuses are good or not:

Good Betting Bonuses
  • High Bonus Amount in Free Bets
  • No Wagering Requirements
  • Low Odds for Qualifying Bets
Bad Betting Bonuses
  • Bonus Validity Below 7 Days
  • Wagering Requirements for Free Bets
  • A Bonus that has Restrictions

When looking for new offers, if you keep these simple things in mind, such as qualifying deposits and what restrictions apply, then you can easily and quickly assess if a bonus is up to standard. Nevertheless, these aren’t the only things to look for and we stress to check the terms and conditions even when playing at the best online betting sites.

Which UK Betting Sites Have the Best Odds and Payouts?

Odds are an integral part of every online bookmaker. They form the very sportsbook in which betting takes place. As a result, you want the best odds and prices available in order to secure the most profit when you win. The better the odds offered the stronger a bookmaker ranks with us.

In this day and age there isn’t too much variance to be found from bookie to bookie. Even so, it is still important to assess what the different odds are and the associated payout levels. Below you can find a comparison of our best online betting sites:

Betting Sites Odds Payouts
Betway 92.30 – 94.32%
BetVictor 91.30 – 93.59%
MansionBet 91.99 – 93.86%
888sport 91.88 – 94.60%
bet365 92.11 – 95.65%
Payout (%)

In order to find these rates, we took a number of different games across multiple sports and these were the results. They are an average and can and do change. They are by no means definitive, however they are a handy guide to refer to.

We are constantly collecting information and our experts are always testing the best betting websites for the best odds. The results play a huge part in determining our top betting sites and influence the standings in the table.

As you can see, the rate of great odds payouts is very similar across the board. In order to help you, we have developed a betting calculator where you can compare odds prices quickly and easily.

List of the Top Payouts at the Best Betting Sites for 2021

When wagering in the UK at any bet site, you will be pleased to know they are fully regulated by the UK Gambling Commission. This means any manipulation of odds levels is strictly forbidden. We re-calculate the odds levels every year, and below you can find the average odds at the top bookies:

Our experts use a formula that is easily found on the internet to work out the percentage. The formula works for any sport, whether football, tennis, or even horse racing. The main thing to consider is that all potential outcomes must be accounted for when calculating the margin.

It is important to check these on a regular basis, as odds fluctuation is certainly a common occurrence. As a result, these results are just guidance and not necessarily a steadfast thing.

The Functionality of Online Betting Site Platforms

How user-friendly a platform is can be tested by examining its functionality. How many clicks does it take to place a bet, is navigation to the different sections on the platform simple and are there live streaming and cashout options? These are integral to determining good functionality.

The layout and design of each platform is also an important factor. A poorly chosen colour scheme, or lack of clarity of important aspects will have a negative impact on your betting experience. Of course, the user-friendliness and functionality of online betting sites is important, but so are extra features, and can really set apart the top betting operators. Below are some key elements to assess:

Betting Site Live Streaming Cashout Livescore Fast Bet Top Live Streaming League
Yes Yes Yes No Serie A
Yes Yes Yes Yes La Liga
Yes Yes Yes Yes Davis Cup
No Yes Yes No

As you can see, depending on which operator you prefer, you will often get a mix of different features on the platform. Live streaming is generally available for smaller sports, and some will show football games, however this pool is getting smaller every year. However a user friendly platform should be your number one priority.

When starting out with good betting websites you will be well served if you had a set of criteria in which you could quickly assess a platform. Below, we have provided you with a handy table to use whenever you first log-on.

Good Betting Platforms
  • User-Friendly Interface – Easy to Navigate
  • Betslip Accessible in Minimal Clicks
  • Live Streaming Available
Bad Betting Platforms
  • Pages Take too Long to Load
  • Menus and Links are Unclear
  • Hard to Find Betslip

In following these simple and easy points you can quickly determine if a betting platform is for you. All the best betting sites we feature have sleek designs, easy to use menus and much more. It’s good practice to find a site you like, and compare to one you are considering playing.

Betting Site Security and Encryption

While many people wouldn’t consider security when selecting which betting site to play with, it should be among the top considerations. Security is a top concern for each betting site, as they face strict penalties should security breaches occur resulting in the loss of customers’ data or details, and the law dictates a certain level of security must be in place.

The UK Gambling Commission issues licences in which they must demonstrate their websites adhere to certain standards. These are encryption of data and responsible gambling which are top priorities. Below, you can find some organisations which help keep the bookies safe.

Safety Partners that Online Betting Sites Use

These organisations all feature on our listed betting sites. They provide safety features and checks, whilst also ensuring standards are upheld. You can tell which ones bookies use by looking for any of the logos which will usually be featured at the bottom of the site.

Data Safety and Encryption
  • RapidSSL
  • GoDaddy
  • Comodo
  • Thawte
  • DigiCert
  • Symantec
Responsible Gambling Support
  • GamCare
  • Gambling Therapy
  • Gamblers Anonymous
  • GambleAware

All of our bookies listed here use some form of encryption. Our top 10 betting sites all use the strongest protection. This means that through state of the art technology 256-SSL encryption is enforced. This means all your data should be safe and secure when using the site.

All of these providers, such as GoDaddy, RapidSSL, or Comodo have been in the business for years. They are all over the internet, so chances are you have been protected by them before, so need to worry in that regard.

What’s more, each site should be developed with responsible gambling in mind. Tools to block the website from GAMSTOP or GambleAware should be readily accessible. Luckily, all the sites we have feature have some form of partnership in place.

Licensed UK Betting Site Guide - How to Recognise Secure Operators

Of course, finding out if a sports betting site is safe, is your number one priority. As you can see, it is pretty easy to check. Make sure they have the necessary logos featured and you should be good to go.

Best Betting Sites for Mobile – Assessing Their Performance

Another thing that has helped to revolutionise the world of sports betting is the rise of mobile device technology. It’s essential then for the best online betting sites to offer a mobile betting app. Reviewing the mobile app of each bookie is integral to understanding their overall ranking. This is why there are separate reviews for each bookmakers’ apps.

The best mobile betting apps were then ranked by our team. They all perform remarkably well, and have been adapted to fit the iOS and Android systems perfectly. After much deliberation we present the best mobile betting app available in the UK for 2021:

Available on iOS & Android Bet on the Go. Whenever. Wherever.
£10 In Free Bets
Full T&Cs Apply! *New customers only. Min Deposit: £10. First deposit matched up to £10. 1 x wagering at odds of 1.75+ to unlock Free Bet. Debit Card & PayPal deposits only. This offer is valid for 7 days from your new account being registered.

It is no surprise then, that one of our best betting sites is also the number one here. In this day and age, a bookie can’t survive without conquering the mobile world, and this bookie did just that.

If you look at our list of iPhone betting sites and Android betting sites you will see they feature prominently, which is a very good sign.

More and more the gambling world is turning to mobile. Whatever you can do on the desktop should be replicated on your smartphone, that goes for streaming too! In the coming years UK betting websites will focus on this area more and more, and the following is what you should watch out for.

Good Mobile Betting Apps
  • Compatible With Your Preferred Device
  • Betslip is Touchscreen-Friendly
  • Live-Streaming is Available
Bad Mobile Betting Apps
  • Does Not Adapt to the Screen
  • Not Developed for the Operating System
  • Missing Features from Desktop Site

Now it is time to move on from mobile betting sites. As you will notice, there is a lot of crossover with the next section as the two worlds collide. It is likely that you will partake in in-play betting on your mobile. So read on for more info!

In-Play Betting – Which Sites Perform the Best?

In-play betting is one of the innovations that has really helped online sports betting to take off. It’s such a huge part of it, that we’ve devoted an entire live betting sites in the UK page to it. There is nothing better than acting on your hunch, placing a bet, and winning all in real-time whilst a game is on. Check out how placing a live bet works from our video below.

In-Play Betting – How to Place a Wager

In this video, we show you how easy it is to place a live bet. It’s simple to do, first, you need to find a market you are interested in. It could be a football match or a tennis game. Then you simply click on the game. To make sure it is a live event, you have to look at the in-play section at your chosen betting site. Then you choose your bet, it could next goal or something similar. Once you have selected your bet, you then proceed to confirm it on your bet slip. You have to do this quickly, as odds can fluctuate quickly during a live game.

Most of the best betting sites have a wonderful live section and is one of the main reasons why people play on them. The main things to watch out for are that market selection and types of bets are similar to the pre-match betting markets. There’s no use betting on a game if you can’t find the type of wager you are looking for.

You will also want the site to regularly update to reflect the changes taking place live. It’s all pretty simple stuff, and any top bookie should already do this. Even so, we have created a simple checklist for you to look at in order to confirm the site you play with is up to standard.

The Top Live Betting Sites Have:
  • Updated Events on a Daily Basis
  • A Dedicated In-Play Section
  • Stats and Infographics on Each Match
Bad Live Betting Sites Have:
  • Very Low Selection of Events
  • Not Enough Bets Available
  • No Accessible Livescore or Stats

As you will have noticed, in-play betting is now one of the major sources of revenue for UK online betting sites. That is why the bookies place so much emphasis on it. As a result, you need to be sure the site you are playing with lives up to its potential. By following these rules, you should be safe and sound.

Payment Methods: Deposits & Withdrawal Methods at British Betting Sites

When it comes to depositing at British betting sites, you are best served when there are a whole host of options to choose from. Of course, all the major payment methods such as debit cards should be available.

A very good alternative for UK punters will be eWallets. Naturally the most popular bookies will be PayPal betting sites. Even so, it must be noted that there are plenty of alternatives. Our team has put together a list of all betting site payment methods available in the UK for 2021:

Payment Method Type Deposit Limits Deposit/Withdrawal Payment Fee
Debit Card £5 – £99,999 Available for Deposits / Available for Withdrawals 0% – 2.9%
Debit Card £5 – £99,999 Available for Deposits / Not Available for Withdrawals 0% – 2.9%
Debit Card £5 – £99,999 Available for Deposits / Available for Withdrawals 0% – 2.9%
eWallet £5 – £99,999 Available for Deposits / Available for Withdrawals 0% – 2.5%
eWallet £5 – £99,000 Available for Deposits / Available for Withdrawals 0% – 3%
eWallet £5 – £32,500 Available for Deposits / Available for Withdrawals 0% – 3%
eWallet £10 – £12,000 Available for Deposits / Not Available for Withdrawals 0% – 3%
Prepaid Card £5 – £1000 Available for Deposits / Not Available for Withdrawals 0% – 2.5%
Crypto Payment £10 – £500 Available for Deposits / Not Available for Withdrawals No Fees
Mobile Payment £10 – £5,000 Available for Deposits / Not Available for Withdrawals No Fees
Mobile Payment £10 – £30,000 Available for Deposits / Available for Withdrawals No Fees
Bank Transfer £5 – £100,000 Available for Deposits / Available for Withdrawals 0% – 3%
Instant Banking £10 – £10,000 Available for Deposits / Available for Withdrawals No Fees
Cheque £25 – £100,000 Available for Deposits / Available for Withdrawals No Fees
Pay Later £10 – £4,000 Available for Deposits / Not Available for Withdrawals No Fees
Mobile Payment £5 – £9,999 Available for Deposits / Available for Withdrawals No Fees

For many of you, whether the best betting site has a certain payment method or not is a deal breaker. Everyone has their preference and it is up to the bookie to cater for them. Of course, security and fast withdrawals are a priority. It must also be noted that some of the best betting bonuses only accept a certain deposit method, so keep this in mind and see what terms apply.

It is pertinent to always check how long it will take to withdraw winnings and if a betting site will charge for any transactions. The best bookies will be quick and offer free transactions. Our team has put together a list of certain criteria when assessing payment methods.

Good Betting Site Payment Method Choice
  • Fast Deposits and Withdrawals
  • Zero Transaction Fees
  • Low Minimum Deposit Limits
Bad Betting Site Payment Choice
  • Very Long Transaction Times
  • High Limits for Deposit
  • Charge for Transactions

Now that you have all of the information needed, you can make decision as to which of the top ten online betting sites suits your needs best. As we say, it is important that you read specific terms of the bookie, and make sure there are no deposit bonus restrictions for the payment method of your choice.

Customer Support – Live Chat, E-Mail & More

An area that’s probably not at the front of most punters’ minds is the quality of the customer service offered at the best betting sites. Especially since the introduction of live chat assistance, which is usually accompanied by round-the-clock service, most punters feel they will be able to access it should they ever need it. However, our research suggests this is a dangerous assumption to make, since not all betting sites will offer it.

Betting Site Contact Method Availability at Betting Sites Response Time Best Suited For
☎️ Telephone Common Up to 10 Minutes Questions to be answered quickly and personally
📧 E-Mail/Contact Form Common Up to 24 Hours Complex problems that need long answers and documentation
👩‍⚕️ Live Chat Common Up to 3 Minutes For all sorts of questions and problems
💬 Messenger Rare Up to 5 Minutes Easy questions with simple answers
🌐 Social Networks Rare Up to 48 Hours To get feedback/ a wider audience

In the table above we have highlighted some of the different types of contact points you could expect to find at the best online betting websites. Naturally, a good bookie will have all of the options available to you. A good mixture of e-mail, live chat, telephone inquiries and more, can really put your mind at ease if you ever have a problem.

Good Betting Site Customer Support Should Offer:
  • Multiple Communication Channels
  • Available 24/7 and Throughout the Year
Common Betting Site Customer Support Issues Are:
  • Not Enough Options
  • Very Slow Response Time

As you can see from the points highlighted above, there are a number of features that make a good bookie stand out. The availability of support 24/7 should be a given, as you never know when you may have a problem to solve. All of our best betting sites have a really good mixture of these features, so you can bet with peace of mind whilst playing with them.

Bonus Points for Extra Features

Feature Online Betting Site
🏆 Awards Betway
💱 Exchange Betfair
💵 Cash Out bet365
📺Live Streaming 888sport
💾 Virtual Ladbrokes

There are some things that betting sites can do to stand out from the crowd. They may not necessarily be the primary thing you are looking for but can really tip the scales in the favour of a certain bookie. These are so-called ‘extra features’. These can be anything from providing live streaming to virtual events. The more extras a bookie offers, the better they rank with us.

One thing that some operators offer is a betting exchange. Very few sites actually have this feature, thus if this is what you are looking for this then there are only a few you can compare. This is also the case with horse racing virtual betting where only a select few bookies offer the service to a high standard.

We decided to rank each extra feature category separately, and provide the best bookie for each section. As you can see, there are a wide array of betting sites to choose from and all excel in different ways. In the image below, you can see what extra features are better than others. This is solely unique to the online world, so how can playing online differ to in a shop?

Comparison of betting online versus shops

The main positive for betting in a shop is that there are a large range of betting options and you watch lots of different live events at the same time. Even so, these small positives pale in comparison to how much more beneficial playing online is. From 24/7 availability, to live odds changing, and promotions, there is truly a lot more to benefit from when betting online.

Sports betting in the UK is completely legal. It has become ingrained in the UK’s culture and has developed over the years. The government has introduced a number of different types of regulation in order to ensure the safety of those taking part. Every single one of the best online gambling sites adheres to these laws in order for them to operate.

The 1961 Gambling Act was the beginning of sports betting in the UK. Nowadays, many of the best betting sites operating in the UK are based offshore in places like Gibraltar or Malta. Things changed for these operators in November 2014, when the Gambling (Licensing and Advertising) Act 2014 came into force. The Act requires that operators who want to advertise their services to consumers in the UK must obtain a licence from the UK Gambling Commission, even if they are based offshore.

History of UK Sports Betting Laws & Acts
  • Gambling Act of 1960 The 1960 Gambling Act was the first act that legalised gambling in the UK. It began with the opening of bingo halls throughout the land.
  • Sports Betting Legalised As a continuation of the act, sports betting establishments, such as betting shops were also legalised. With over 11,000 springing up across UK high streets.
  • Betting Shops Modernised The 1980s saw a boom for gambling and this correlated with the fact betting shops were allowed to now have TVs, seating, and other amenities.
  • Betting and Gambling Duties Act of 1981 The Betting and Gambling Duties Act of 1981, was an update of the previous act and tackled the issues of offshore gambling.
  • 2005 Gambling Act The 2005 Gambling Act saw the biggest reforms take place to the industry, with the Gambling Commission founded and who were now in charge of licensing.
  • Gambling (Licensing and Advertising Act) of 2014 The 2014 Act changed the landscape in the UK. All operators now required a UKGC licence in order to offer their services to UK punters.
  • Gambling Tax Increase Remote gambling taxes are increased from 15% to 21% as of October 2019. This affected any online betting site.
  • Whistle to Whistle Ban All betting companies commit to a voluntary whistle to whistle advertising ban. As part of a strategy to tackle problem gambling, no more gambling adverts will be shown during live sporting events.
  • Credit Card Payments Banned As of 14 April 2020 the UKGC has banned all credit card payments on UK betting sites. This means punters will have to find other methods if they want to deposit.

In recent years, problem gambling has become a hot topic in the UK. Bookmakers are now opting to implement preemptive measures before legislation comes in. The whistle to whistle advert ban is a prime example of this. Whether these measures go far enough remains to be seen. In the coming years we are bound to experience more legislation and differing laws that will affect the gambling landscape.

As you can see, the UK has many laws and acts that regulate the UK betting scene. It is one of the most regulated countries in the world. Although this could restrict some operators, it is encouraging to punters that there is so much protection available to them.

Governmental Regions with Legal Online Betting Sites in the United Kingdom
  • England
  • Scotland
  • Northern Ireland
  • Wales
  • North East
  • North West
  • Yorkshire and the Humber
  • West Midlands
  • East Midlands
  • South West
  • South East
  • East of England
  • Greater London

Whenever you start betting online, it is pertinent to check if the site you are using has a valid UKGC licence. You can check this by seeing if they have licence number and then comparing it with the database at the Commission. Rest assured, any site featured on our betting website is fully legal and regulated.

UK Online Betting Sites With a Licence from the UKGC

Legal UK Sports Betting & Gambling
🎰 Fixed Odds Betting Terminals 33,319
📑 Betting Shops 8320
🏛️ Land-Based Casinos 154
💻 All Licensed Betting Sites 834
🏆 Best-Rated Safe Betting Sites 10

The Gambling Commission in the UK is an executive non-departmental public body of the United Kingdom Government. It is in charge of overseeing all gambling laws and regulations that are implemented in the country. They have the power to issue and revoke licences of gambling operators. It is the arm of parliament which is in charge of all things related to the best betting sites.

The primary aim of the Commission is to keep any crime out of betting and online gambling whilst they also offer protection to vulnerable users. Things such as Know Your Customer are policies that they have introduced. This means that before you can start playing or depositing on a site a valid form of ID must be shown in order for you to carry on having access. This is a major policy to stop underage gambling, but it also stops illicit funds being used by crime syndicates.

In order for a betting site to get a licence, they must fulfil a certain number of conditions, such as protection of customer funds and data protection policies. These are regularly updated to react to how the industry is changing.

As we have already mentioned, this organisation allows for a safe environment and most UK players should feel as though they have adequate protection. They can also be contacted when you feel as though you have been wronged by a betting site. In the coming months and years, it is expected that a lot more rules and regulations will be updated so they will be very active in this regard. For the moment, you can now find our list of British online betting websites with an active Gambling Commission licence:

The Safest Betting Sites with a Valid UKGC Licence

As you can see, the names on this list are all well-known betting sites. This is not a surprise, as you know that playing with these bookies you can do so in a trusted and safe environment. Thanks to the UKGC all players in the UK can bet with confidence.

Other Licences for Online Betting Site

If you ever visit the one of the best betting sites, you may also see that there are other licensing body logos featured. This is not done by accident, and it is often the case that a bookie will have multiple licences from different countries at the same time. It is also important to know who and what these are. This is particularly relevant if you ever decide to play on a betting site whilst you are out of the UK.

Our team of experts have collected some of the most used and popular licensing bodies. The most well-known one outside of the UK is the Malta Gaming Authority. As you can see, they are not alone in the world and there are other bodies which you can trust to implement and regulate certain laws.

  • Gambling Commission
  • Malta Gaming Authority
  • Gibraltar Licensing Authority
  • Isle of Man GSC

Betting Sites You Should Avoid – Blacklisted Operators

The reality of the industry is that there will always be people trying to bend the rules. Those who have the reputation of not paying out or even the ones that try and scam the punters. They will often operate without a licence and you should never bet somewhere without one. Often times these sites will look legit, but beware as they are not!

Our team is always on the look out for dodgy bookies. This is to protect you and us from being scammed. Below, you can find our list of blacklisted UK betting sites that you should avoid at all costs. Chances are, if you put your money here you will never get it back.

We will make sure that any new betting sites that are scam sites will be put in this list. It is essential that the integrity of the betting industry is upheld and we are proud to do our part in helping this. Every month we will come back and update this list.

Requirements for a Betting Licence in the UK

In order for sports betting sites to obtain a licence from the UK Gambling Commission they need to fulfil certain requirements. This ensures that you will always be playing in a fair and legitimate atmosphere. Below, we have created a very handy infographic were you can see what needs to be done by each bookie.

UK betting site license guide Preview of Infographic About Online UK Betting Site Licence

We always say that you should look for the licence when playing with any bookie, yet the best betting sites will also pass our stringent testing criteria that ensures you will be in a safe and secure environment.

Tips for Sports Betting Online

As every experienced punter will know, there is lots to discover when it comes to betting on the internet. In the following section we will provide you with some hints and tips to be successful when placing a wager. Obviously, there is always an element of luck when it comes to it, but doing your research never hurts.

Study the Odds

As we mentioned in our odds section, the bookies with the best odds are the ones you should be playing with. Even so, depending on the sport and event things could vary. We advise to always compare prices for the same event at different betting sites, only then should you place a bet.

For this strategy to work, you need to have an account at multiple sites. This is something that will come in handy, not just for comparing betting odds, but also for claiming bonuses. The more choice you have, the more chance you have of being successful.

All in all, it pays to do your research. Continually monitor each situation and you’ll be on to a winner.

Choose a Sport You Know

There is always the temptation to chase the odds and have a flutter on something you don’t really know. That is where you will lose out. It is important to stick with a sport that you are knowledgeable in, and stay with the leagues you know. If you are a lower-league fan, it is more than likely you know more about the game than the bookie does, and this is where you can exploit their odds.

We are not saying you can never play on anything else, but at least arm yourself with all the latest stats and info going in. Never bet blind, it will always end a hurt bank balance and a bruised ego. Keep your head switched on, and you will reap the rewards.

A Guide for New Bettors

When starting out with the best online betting sites it can be daunting for a newbie. The senses can be overloaded as you log on for the first time and you see the betting markets flood before your eyes. Take a deep breath, and let us help. First, it is wise to use the top betting bonuses to sign up with. Then you can use our detailed guide below to help you through your first steps.

Beginnner's Guide to Online Betting Sites.

A beginner’s guide to using the UK’s best betting sites. Everything you need to know, from claiming bonuses and signing up, to placing your first bet and cashed out bet1 options. Let us help you now!

PDF Download

Questions and Answers

We feel it is our duty as experts of best online betting sites in the UK that we answer all of your questions. Below, we have selected some of the most common questions for you to have a look at. If you need any further assistance, don’t hesitate to get in touch with us at info@bestbettingsites.com, we’ll get back to you as soon as possible!

🥇 What is the best betting site in the UK?

Currently, the best betting site in the UK is Betway. They offer a fanatstic overall package and sit proudly atop of our list of best betting sites in the UK.

🏆 What are the top 10 betting sites in the UK?

Our list of the top 10 betting sites in the UK is constantly changing. We advise you to check back every month as we change the rankings to reflect the real world standings.

💳 Which betting site offers the best odds?

UK betting sites generally offer similar payout rates. Our section dedicated to odds levels details all the information on how you should assess this and what you need to look out for when betting.

⚖️ What are the most trusted betting sites?

The sites that follow the legal requirements of the UKGC, and are the ones you should bet with. Every site needs to be fully licensed and all our featured sites have one. You can trust all the sites you see here.

🔍 How are sports betting sites evaluated?

There are a number of criteria we use to test the top betting sites. They range from platform and security checks, to customer support and payment methods. We use around 10 sections to give us an overall rating.

😎 What UK betting website should I use?

Everyone has their own preference. We say to start with the top UK betting site and then you can judge from there. The more options you trial the better overall knowledge you will collect.

👌 Which betting site is the most legit?

As we have already said, use our list of safe betting sites to make sure you are playing with a legitimate bookmaker. Always make sure they have a licence.

🛡️ How to betting sites keep information secure?

All betting sites featured here use special security features such as SSL encryption and responsible gambling support. These are integral to keeping your information safe and allows you to play with confidence.

📺 Which betting site is the most popular in the UK?

One of the most popular sites is bet365, they always place well in our ranking lists and are well-renowned throughout the UK. This is also a very personal decision, but it says a lot that many people like them.

🏤 What is the best sport to bet on an online betting site?

In the UK, football betting is the most popular market. Even so there are many other popular markets that you can get involved with. Most bookies offer over 30 sports for you to take advantage of.

⚡ Are there any special features I can find at betting sites?

Many of the best betting sites have extra features that you can use. Things like live streaming and virtual sports are great additions that can really enhance your experience at the site you have chosen to play on.

Conclusion – The UK Has All of the Top Betting Sites

Punters who are based in the UK or even IRE customers, can count themselves very fortunate. Not only do they have a well-regulated and licensed market, they also have some of the best bookies in the world on their doorstep. Naturally, this means there is lots of competition vying for your attention. We have created this site, with potential users at the forefront. We will help you compare online bookies easily, so you can make the right choice.

Luke Andrews, Betting Expert at bestbettingsites.com
Luke Andrews – Editor and Betting Expert

All our reviews of the top betting sites are provided in an unbiased and fair way. In doing so, we give you the tools to find the bookie that suits your needs best.

Top 10 Best Betting Sites UK by Category – Results of 2021‘s Tests
Best Online Betting Site 2021 888sport
Top For Football Odds Casumo
Fastest Debit Site 10bet
Best New Betting Site Marathonbet
Top Welcome Offer Betway
Best For Golf EnergyBet
Best Market Selection bet365
Best Live Betting Site MansionBet
Best Pay-Out Levels STS
Best Skrill Betting Site BetVictor

In truth, you can’t really go wrong with any of the online sportsbooks we have reviewed here. In the table to the right you create a betting account, we have highlighted which top 10 bookies are the best according to certain categories for October, 2021. By putting each operator through a rigorous test and comparison designed to highlight any flaws, we’ve been able to give a complete picture of the quality of each provider reviewed here, and compare and contrast them accordingly. If you want to claim their bonus, then check our top ten betting sites table at the top of this page.

As you can tell, we update this site on a regular basis. Our experts are working round the clock to provide you with all the up-to-date info. We religiously check and re-test all sites we feature here. In an ever-changing market, we feel this is a necessity.

Alongside our bookmaker reviews, we also provide you with top quality content in relation to betting markets, payment methods, strategies and much more. There is an abundance of material for you to utilise, so grab your chance now!

We’d recommend you starting with football betting sites but there is much more on our site for you to discover!