Gamban Agrees on Multi-brand Gambling Block Deal with Lloyds Bank

Gambling blocking software maker Gamban has secured a partnership with Lloyds Banking Group. As part of the arrangement, customers of the Group will have access to Gamban’s software which prevents payments for gambling-related products or services.

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Gamban Agrees on Lloyds Banking Group Deal © Pixabay.

Gamban confirmed integration to Lloyds Banking Group platform had already been completed, and said demand for the product was high with a “significant number” of users have already signed up for the service.

Lloyds’s Group customers, which include Bank of Scotland and Halifax as well as Lloyds bank, have access to the Gamban software as well as the company’s own ‘Lloyds Banking Group Gambling Transaction Freezes’. Customers can access their mobile banking app and totally prohibit gambling or set maximum monthly amounts if they wish to control their spending.

The founder of Gamban, Jack Symons, paid tribute to the banking giant for having the foresight to enter into an agreement that can protect vulnerable customers. He said:

It’s very positive to see forward-thinking banking institutions such as Lloyds Banking Group rise to the challenge of protecting vulnerable customers from gambling addiction through barriers such as spend control and collaboration with market-leading gambling-blocking technology, Gamban. Jack Symons, Gamban founder.

In a statement on the agreement, Elyn Corfield, Managing Director, Consumer Finance, Lloyds Banking Group said the bank understood that gambling-related harm can have serious and long-term impacts on their customers and was committed to enabling a range of support measures to help them. Corfield said the partnership with Gamban, which would give customers three months free access to the software, would complement the company’s own harm prevention measures.

Gamban, who is based in Southampton, has enjoyed huge success with their software that can be used on various operating systems as well as mobile devices. The software has been used in GambleAware’s suite of treatment tools since October 2018.

The banking sector, like the gambling sector, has been increasingly subject to regulatory and public pressure to increase social responsibility efforts. Banks are increasingly expected to show a duty of care towards vulnerable customers. Stakeholders in both industries have been encouraged by regulators to work together to find solutions.

Collaboration between banks and gambling companies may become much more common if affordability checks are introduced. Mentioned in the All-Party Group on Gambling Related Harm interim report, the Group said that improved affordability checks are urgently needed.

The Group said there are no stake and spend limits for players when gambling online and added that it is simply not good enough for the online operators to say they are ‘developing affordability checks’.

The reportsaid operators should have a clear understanding of what is affordable to online users and this should be calculated on a proportion of a gambler’s income, something the operators would need help from financial institutions to set this limit.

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